Search Marketing Field Trip
"Tell me and I will forget
Show me and I may remember
Involve me and I will understand"
Confucius, Ancient Chinese Philosopher
Digital Training Company's Digital Field Trip Series takes delegates out of the traditional training environment in order to really bring to life the key concepts covered by each course.
In the search marketing field trip, you will visit a leading innovator in the search marketing field and be shown first hand the latest developments within that organisation and the wider market as a whole.
Alongside live, practical case studies and working models, leading speakers in the Search arena will cover the core principles of Search Marketing including a paid for and non-paid for Search including pay per click, SEO, the impact of mobile on proximity enabled Search and what's coming next in Search.
We will finish the session with a workshop where you will work with some of the key concepts explored throughout the morning to build a campaign which will deliver upon a common set of objectives. This will include examining the integration of both paid and non-paid Search into your current strategy.
You will leave the session with a thorough knowledge of both the core principles and cutting edge developments in Search whilst being able to apply both to the needs of your organisation.
Who Should Attend
- Marketing professionals of all levels
- Media agency professionals wanting to build an expertise in Search
- Digital agency professionals looking to enhance their Search expertise
- Those looking to integrate Search into their existing business strategy
Level
Pre-requisites
- Basic digital market knowledge. If you are new to digital, we recommend our Introduction to Digital course
Number of places left: 20
Early Bird Discount - Book by 17th April and save £80
Booking Conditions
PAYMENT
If you experience any problems using Google Checkout or would prefer not to use these systems to pay for your event, simply email annabel@digitaltrainingcompany.com or call 0844 736 2630.
REFUNDS
If you are unable to attend the event, a substitute delegate is always welcome. Simply email kate.cooper@digitaltrainingcompany.com with the new delegates name and email address.
For full terms and conditions, please click here. By booking this course, you are entering a legally binding agreement with Digital Training Company Ltd and are bound by our full set of terms and conditions.

